Google Analytics Data Model

Google Analytics is a web analytics service provided by Google that allows website owners to track and analyze various aspects of their website’s performance and user interactions.

The Google Analytics connector models the Google Analytics 4 API as as relational tables and views.

The provided tables give you an overview of your account information and the profiles available for Google Analytics queries.

Google Analytics supports the querying of Dimensions and Metrics in a large number of arrangements. Some sample views are provided based on common Google Analytics reports.

Views

Views are tables that cannot be modified, such as Accounts, Properties, Events, Acquisitions, and Engagement.

Typically, data that are read-only and cannot be updated are shown as views.

Date Ranges and Aggregation

Date Ranges You can specify date ranges in the WHERE clause using the “Date” field with these operators: =, <,>

Additional predefined date fields are available:

  • week
  • month
  • quarter

When filtering on these time intervals, you can use the = operator, specifying the date of first day of the time period. If you specify a different date, an error is returned. For example, to specify the month of May in the year 2022, use the following, specifying the first day of that month:

month = ‘2022-05-01’

NOTE: The default time interval for views is 30 days.

Aggregation

Aggregation is the process of reducing and summarizing data. You can apply aggregation at multiple levels:

The following examples show the syntax of aggregation queries:

SELECT Date,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

SELECT Hour,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

SELECT Day,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

SELECT Week,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

SELECT Month,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

SELECT Year,NewUsers, TotalUsers From Tech where StartDate = ‘2022-01-01’ and EndDate = ‘2023-05-18’

Some comments about the aggregation code examples:

  • Date: returns daily data in the query results.

  • Hour: returns data aggregated by hour across the specified date range. For example, querying two years worth of data and selecting “Hour” returns 24 rows of data (one for each hour) with two years data aggregated for each hour.

  • Day: returns data aggregated by da across the specified date range. For example, querying two years worth of data and selecting “Day” returns seven rows of data (one for each day) with two years data aggregated for each day

  • Week: returns data aggregated by week across the specified date range. For example, querying two years worth of data and selecting “Week” returns 104 rows of data (one for each week) with data aggregated for each week

  • Month: returns data aggregated by month across the specified date range. For example, querying two years worth of data and selecting “Month” returns 24 rows of data (one for each month) with data aggregated for each month.

  • Year: returns data aggregated by year across the specified date range. For example, querying two years worth of data and selecting “Year” returns two rows of data (one for each year) with data aggregated by year.

NOTE: choosing “Date” as a metric overrides any other date metric you select. Only daily data is returned.


Accounts

Lists all Accounts to which the user has access.

Table Specific Information

Select

The Accounts table exposes every account the user has access to. The provider uses the GoogleAnalytics4 API to process WHERE clause conditions built with the Name column, which supports the = operator.

The following query is processed server-side:

SELECT * FROM Accounts WHERE Name = 'accounts/54516992'

The rest of the filter is executed client-side within the provider.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CreateTimeDatetimeTime the account was created
DisplayNameStringdisplay name for the account
NameStringAccount name
RegionCodeStringCountry for the account
UpdateTimeDatetimeTime the account was last modified

AccountSummaries

Lists summaries of all Accounts to which the user has access.

Table Specific Information

Select

The AccountSummaries table exposes summaries of all accounts accessible by the caller. The following query is processed server-side:

SELECT * FROM AccountSummaries

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AccountStringAccount name referred to by this account summary.
DisplayNameStringdisplay name for the account referred to by this account summary.
NameStringAccount summary name.
PropertysummariesStringSummaries for child accounts of the specific account.

Acquisitions

A base view that retrieves Acquisitions data.

Table Specific Information

Select

Retrieves data for Acquisitions report. At least one metric must be specified in the query. In the query you can also specify up to 9 dimensions.

The following is an example query:

SELECT Conversions, NewUsers FROM Acquisitions

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, FirstGroupCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM Acquisitions 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD.
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. An integer from 01 to 12.
WeekIntegerTrueThe week of the session. A number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueAn hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
FirstUserGoogleAdsAdGroupNameStringTrueThe Ad Group Name in Google Ads that first acquired the user.
FirstUserGoogleAdsAdNetworkTypeStringTrueThe advertising network that first acquired the user.
FirstUserCampaignNameStringTrueName of the marketing campaign that first acquired the user.
FirstUserCreativeIdStringTrueThe campaign creative ID that first acquired the users.
FirstUserMediumStringTrueTrueThe medium that first acquired the user to the website or app.
FirstUserSourceStringTrueThe source that first acquired the user to the website or app.
SessionCampaignNameStringTrueCampaign that referred the user’s session.
SessionDefaultChannelGroupingStringTrueChannel groupings are rule-based definitions of your traffic sources. These default system definitions reflect Analytics’ current view of what constitutes each channel.
SessionMediumStringTrueChannel that referred the user’s session.
SessionSourceStringTrueThe source that initiated a session on your website or app.
EventNameStringTrueThe name of the event.
BrandingInterestStringTrueInterests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
CountryStringTrueCountry from which user activity originated.
CityStringTrueCity from which user activity originated.
LanguageStringTrueLanguage setting for the device from which activity originated.
UserAgeBracketStringTrueUser age brackets.
UserGenderStringTrueUser gender.
RegionStringTrueGeographic region from which activity originated.
UnifiedScreenClassStringTrueThe page title (web) or screen class (app) on which the event was logged.
PagePathStringTrueThe portion of the URL between the hostname and query string for web.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EngagedSessionsPerUserDecimalFalseTrueAverage number of engaged sessions per user.
EventCountIntegerFalseTrueThe count of events.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
SessionsIntegerFalseTrueThe number of sessions that began on the site or app.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users device.
ScreenPageViewsIntegerFalseFalseThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
EventCountPerUserDecimalFalseFalseAverage number of events triggered by each user.
SessionsPerUserDecimalFalseFalseThe average number of sessions per user (Sessions divided by Active Users).
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table.

AcquisitionsFirstUserCampaignReport

A predefined view that retrieves Acquisitions first user Campaign data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserGoogleAdsAdGroupName supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE PropertyId = 342020667 SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE FirstUserGoogleAdsAdGroupName = ‘Test’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date = ‘01/05/2023’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE PropertyId = 342020667 AND FirstUserGoogleAdsAdGroupName = ‘Test’ AND Date = ‘01/05/2023’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date >= ‘01/01/2022’ AND <= ‘01/05/2023’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date >= ‘01/01/2022’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date <= ‘01/01/2022’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date > ‘01/01/2022’ SELECT * FROM AcquisitionsFirstUserCampaignReport WHERE Date < ‘01/01/2022’

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT FirstUserCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsFirstUserCampaignReport

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserCampaignNameStringTrueTrueThe Name of the marketing campaign that first acquired the user.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserGoogleAdsAdGroupNameReport

A predefined view that retrieves user Acquisitions first user Google Ads ad group name data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserGoogleAdsAdGroupName supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE FirstUserGoogleAdsAdGroupName = 'Test' 
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE PropertyId = 342020667  AND FirstUserGoogleAdsAdGroupName = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsAdGroupNameReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserGoogleAdsAdGroupNameStringTrueTrueThe Ad Group Name in Google Ads that first acquired the user.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserGoogleAdsNetworkTypeReport

A predefined view that retrieves Acquisitions first user Google Ads ad network type platform data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserGoogleAdsNetworkType supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE FirstUserGoogleAdsNetworkType = 'test' 
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE PropertyId = 342020667  AND FirstUserGoogleAdsNetworkType = 'test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserGoogleAdsNetworkType WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserGoogleAdsAdNetworkTypeStringTrueTrueThe source platform that first acquired the user.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserMediumReport

A predefined view that retrieves Acquisitions first user medium data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserMedium supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserMediumReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE FirstUserMedium = 'test' 
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date = '20221115' 
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE PropertyId = 342020667  AND FirstUserMedium = 'test' AND Date = '01/05/2023''
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserMediumReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT FirstUserCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsFirstUserMediumReport WHERE FirstUserMedium = 'test' 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserMediumStringTrueTrueThe medium that first acquired the user of the website or app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserSourceMediumReport

Usage information for the operation AcquisitionsFirstUserSourceMediumReport.rsd.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserGoogleAdsAdGroupName supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE FirstUserGoogleAdsAdGroupName = 'Test' 
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date = '01/05/2023'' 
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE PropertyId = 342020667  AND FirstUserGoogleAdsAdGroupName = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceMediumReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT FirstUserCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsFirstUserSourceMediumReport

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserSourceStringTrueTrueThe source that first acquired the user to the website or app.
FirstUserMediumStringTrueTrueThe medium that first acquired the user to the website or app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserSourcePlatformReport

A predefined view that retrieves Acquisitions first user source platform data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • FirstUserSourcePlatform supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE FirstUserSourcePlatform = 'Test' 
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE PropertyId = 342020667  AND FirstUserSourcePlatform = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourcePlatformReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT FirstUserCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsFirstUserSourcePlatformReport WHERE FirstUserSourcePlatform = 'Test'

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserSourcePlatformStringTrueTrueThe source platform that first acquired the user.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsFirstUserSourceReport

A predefined view that retrieves Acquisitions first user source data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • FirstUserSource supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsFirstUserSourceReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE FirstUserSource = '(direct)' 
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE PropertyId = 342020667  AND FirstUserSource = '(direct)' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsFirstUserSourceReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT FirstUserCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsFirstUserSourceReport WHERE FirstUserSource = '(direct)' 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
FirstUserSourceStringTrueTrueThe source that first acquired the user of the website or app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionCampaignReport

A predefined view that retrieves Acquisitions session campaign report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • SessionDefaultChannelGrouping supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE SessionDefaultChannelGrouping = 'Direct' 
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE PropertyId = 342020667  AND SessionDefaultChannelGrouping = 'Direct' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsSessionDefaultChannelGroupingReport WHERE SessionDefaultChannelGrouping = 'Direct' 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionCampaignNameStringTrueTrueCampaign that referred the user
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
SessionsIntegerFalseTrueThe number of sessions that began on the site or app.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionDefaultChannelGroupingReport

A predefined view that retrieves Acquisitions session default channel grouping report data.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionDefaultChannelGroupingStringTrueTrueChannel groupings are rule-based definitions of your traffic sources. These default system definitions reflect Analytics current view of what constitutes each channel.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionMediumReport

A predefined view that retrieves Acquisitions session medium report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • SessionMedium supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsSessionMediumReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsSessionMediumReport WHERE SessionMedium = 'test' 
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsSessionMediumReport WHERE PropertyId = 342020667  AND SessionMedium = 'test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsSessionMediumReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsSessionMediumReport WHERE SessionMedium = 'test'

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionMediumStringTrueTrueThe Channel that referred the user
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
SessionsIntegerFalseTrueThe number of sessions that began on the site or app.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionSourceMediumReport

A predefined view that retrieves Acquisitions session source medium report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • FirstUserGoogleAdsAdGroupName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE FirstUserGoogleAdsAdGroupName = 'Test' 
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE PropertyId = 342020667  AND FirstUserGoogleAdsAdGroupName = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceMediumReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsSessionSourceMediumReport 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionMediumStringTrueTrueChannel that referred the user
SessionSourceStringTrueTrueThe source that initiated a session on your website or app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
SessionsIntegerFalseTrueThe number of sessions that began on the site or app.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionSourcePlatformReport

A predefined view that retrieves Acquisitions session source platform report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • FirstUserGoogleAdsAdGroupName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE FirstUserGoogleAdsAdGroupName = 'Test' 
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date = '01/05/2023' 
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE PropertyId = 342020667  AND FirstUserGoogleAdsAdGroupName = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsSessionSourcePlatformReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsSessionSourcePlatformReport 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionSourcePlatformStringTrueTrueThe source platform of the session
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

AcquisitionsSessionSourceReport

A predefined view that retrieves Acquisitions session source report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • FirstUserGoogleAdsAdGroupName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM AcquisitionsSessionSourceReport WHERE PropertyId = 342020667
SELECT * FROM AcquisitionsSessionSourceReport WHERE FirstUserGoogleAdsAdGroupName = 'Test' 
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date = '01/01/2022' 
SELECT * FROM AcquisitionsSessionSourceReport WHERE PropertyId = 342020667  AND FirstUserGoogleAdsAdGroupName = 'Test' AND Date = '01/05/2023'
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date >= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date <= '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date >  '01/01/2022'
SELECT * FROM AcquisitionsSessionSourceReport WHERE Date < '01/01/2022'

CustomChannelGroups are added as dimension columns. We can query customChannelGroup in the following way:

SELECT SessionCustomChannelGroupName, SessionDefaultChannelGrouping, Conversions FROM AcquisitionsSessionSourceReport 

NOTE: CustomChannelGroupName is for reference purpose only. The exact value will depend on the channelGroupName added. The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
SessionSourceStringTrueTrueThe source that initiated a session on your website or app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
SessionsIntegerFalseTrueThe number of sessions that began on the site or app.
EventsPerSessionDecimalFalseTrueThe average number of events per session.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
UserEngagementDurationIntegerFalseFalseThe total amount of time (in seconds) the website or app was in the foreground of users

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

ActiveUsers

A base view that retrieves Active Users data.

Table Specific Information

Select

Retrieves data for ActiveUsers report. At least one metric must be specified in the query. This endpoint uses the real-time report API endpoint to get more up to date data than the standard reporting endpoint. The real-time reporting API supports a maximum of four dimensions compared to the standard nine for the standard report API.

The following is an example query:

SELECT ActiveUsers, Platform FROM ActiveUsers

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AppVersionStringTrueThe app versionName (Android) or short bundle version (iOS).
CityStringTrueThe city from which the user activity originated.
CountryStringTrueThe country from which the user activity originated.
DeviceCategoryStringTrueThe type of device: Desktop, Tablet, or Mobile.
PlatformStringTrueTrueThe platform on which your app or website ran.
AudienceNameStringTrueThe given name of an Audience.
UnifiedScreenNameStringTrueThe page title (web) or screen name (app) on which the event was logged.
ActiveUsersIntegerFalseTrueThe total number of active users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicAgeReport

A predefined view that retrieves Demographics UserAgeBracket data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • UserAgeBracket supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicAgeReport WHERE PropertyId = 342020667
SELECT * FROM DemographicAgeReport WHERE UserAgeBracket = '18-24' 
SELECT * FROM DemographicAgeReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicAgeReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND UserAgeBracket = '18-24'
SELECT * FROM DemographicAgeReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicAgeReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicAgeReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicAgeReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicAgeReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
UserAgeBracketStringTrueTrueUser age brackets.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicCityReport

A predefined view that retrieves Demographics City data.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CityStringTrueTrueThe City from which user activity originated.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicCountryReport

A predefined view that retrieves Demographics Country data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • Country supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicCountryReport WHERE PropertyId = 342020667
SELECT * FROM DemographicCountryReport WHERE Country = 'America' 
SELECT * FROM DemographicCountryReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicCountryReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND Country = 'America'
SELECT * FROM DemographicCountryReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicCountryReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicCountryReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicCountryReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicCountryReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CountryStringTrueTrueThe Country from which user activity originated.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicGenderReport

A predefined view that retrieves Demographics UserGender data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • UserGender supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicGenderReport WHERE PropertyId = 342020667
SELECT * FROM DemographicGenderReport WHERE UserGender = 'Female' 
SELECT * FROM DemographicGenderReport WHERE Date = '01/01/2022' 
SELECT * FROM DemographicGenderReport WHERE PropertyId = 342020667 AND Date = '01/01/2022' AND UserGender = 'Female'
SELECT * FROM DemographicGenderReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicGenderReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicGenderReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicGenderReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicGenderReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
UserGenderStringTrueTrueUser gender.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicInterestsReport

A predefined view that retrieves Demographics BrandingInterest data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • BrandingInterest supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicInterestsReport WHERE PropertyId = 342020667
SELECT * FROM DemographicInterestsReport WHERE BrandingInterest = 'Marketing' 
SELECT * FROM DemographicInterestsReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicInterestsReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND BrandingInterest = 'Marketing'
SELECT * FROM DemographicInterestsReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicInterestsReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
BrandingInterestStringTrueTrueInterests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicLanguageReport

A predefined view that retrieves Demographics Language data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • Language supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicLanguageReport WHERE PropertyId = 342020667
SELECT * FROM DemographicLanguageReport WHERE Language = 'English' 
SELECT * FROM DemographicLanguageReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicLanguageReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND Language = 'English'
SELECT * FROM DemographicLanguageReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicLanguageReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicLanguageReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicLanguageReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicLanguageReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
LanguageStringTrueTrueThe Language setting for the device from which activity originated.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

DemographicRegionReport

A predefined view that retrieves Demographics Region data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the ‘=’ operator.

  • Region supports the ‘=’ operator.

  • Date supports the ‘=,>=,<=,<,>’ operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicRegionReport WHERE PropertyId = 342020667
SELECT * FROM DemographicRegionReport WHERE Region = 'California' 
SELECT * FROM DemographicRegionReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicRegionReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND Region = 'California'
SELECT * FROM DemographicRegionReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicRegionReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicRegionReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicRegionReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicRegionReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
RegionStringTrueTrueThe Geographic region from which activity originated.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

Demographics

A base view that retrieves Demographics data.

Table Specific Information

Select

Retrieves data for Demographics report. At least one metric must be specified in the query. In the query you can also specify up to nine dimensions. The following is an example query:

SELECT Conversions, TotalRevenue FROM Demographics

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD.
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. An integer from 01 to 12.
WeekIntegerTrueThe week of the session. A number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueAn hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
BrandingInterestStringTrueInterests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
CountryStringTrueTrueCountry from which user activity originated.
CityStringTrueCity from which user activity originated.
LanguageStringTrueLanguage setting for the device from which activity originated.
UserAgeBracketStringTrueUser age brackets.
UserGenderStringTrueUser gender.
RegionStringTrueGeographic region from which activity originated.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EngagedSessionsPerUserDecimalFalseTrueAverage number of engaged sessions per user.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table.

EcommPurchasesItemBrandReport

A predefined view that retrieves Ecommerce purchase item brand data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemBrand supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemBrandReport WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemBrandReport WHERE ItemBrand = 'test' 
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemBrandReport WHERE PropertyId = 342020667  AND ItemBrand = 'test' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemBrandReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemBrandStringTrueTrueThe Brand name of the item.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategory2Report

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory2 supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategory2Report WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategory2Report WHERE ItemCategory2 = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategory2Report WHERE PropertyId = 342020667  AND ItemCategory2 = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory2Report WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategory2StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategory3Report

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory3 supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategory3Report WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategory3Report WHERE ItemCategory3 = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategory3Report WHERE PropertyId = 342020667  AND ItemCategory3 = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory3Report WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategory3StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategory4Report

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory4 supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategory4Report WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategory4Report WHERE ItemCategory4 = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategory4Report WHERE PropertyId = 342020667  AND ItemCategory4 = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory4Report WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategory4StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategory5Report

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory5 supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategory5Report WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategory5Report WHERE ItemCategory4 = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategory5Report WHERE PropertyId = 342020667  AND ItemCategory5 = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategory5Report WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategory5StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategoryReport

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategoryReport WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategoryReport WHERE ItemCategory = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategoryReport WHERE PropertyId = 342020667  AND ItemCategory = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategoryStringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemCategoryReportCombined

A predefined view that retrieves Ecommerce purchase item category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemCategory supports the following operator: =

  • ItemCategory2 supports the following operator: =

  • ItemCategory3 supports the following operator: =

  • ItemCategory3 supports the following operator: =

  • ItemCategory5 supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE ItemCategory = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE ItemCategory2 = 'Mens' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE ItemCategory3 = 'Summer' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE ItemCategory4 = 'Shirts' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE ItemCategory5 = 'T-shirts' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE PropertyId = 342020667  AND ItemCategory = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReportCombined WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemCategoryStringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
ItemCategory2StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category2
ItemCategory3StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
ItemCategory4StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
ItemCategory5StringTrueTrueA Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseTrueThe number of units viewed for a single item. This metric counts the quantity of items in ‘view_item’ events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemIdReport

A predefined view that retrieves Ecommerce purchase item data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemId supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemIdReport WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemIdReport WHERE ItemId = '1234' 
SELECT * FROM EcommPurchasesItemIdReport WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemIdReport WHERE PropertyId = 342020667  AND ItemId = '1234' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemIdReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemIdReport WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemIdReport WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemIdReport WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemIdReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemIdStringTrueTrueID of the item.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EcommPurchasesItemNameReport

A predefined view that retrieves Ecommerce purchase item data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ItemName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemNameReport WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemNameReport WHERE ItemName = 'test' 
SELECT * FROM EcommPurchasesItemNameReport WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemNameReport WHERE PropertyId = 342020667  AND ItemName = 'test' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemNameReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemNameReport WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemNameReport WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemNameReport WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemNameReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ItemNameStringTrueTrueThe name of the item.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRateDecimalFalseTrueThe total cost of shipping.
ItemsPurchasedDecimalFalseTrueThe total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseTrueThe total revenue from items only. Item revenue is the product of its price and quantity.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

Engagement

A base view that retrieves Engagement data

Table Specific Information

Select

Retrieves data for Engagement report. At least one metric must be specified in the query. In the query you can also specify up to 9 dimensions. The following are example queries:

SELECT NewUsers, TotalRevenue FROM Engagement

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. A two digit integer from 01 to 12.
WeekIntegerTrueThe week of the session. A two-digit number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A two-digit number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueA two-digit hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
ContentGroupStringTrueA category that applies to items of published content
EventNameStringTrueThe name of the event
UnifiedPageScreenStringTrueThe page path (web) or screen class (app) on which the event was logged
UnifiedScreenClassStringTrueTrueThe page title (web) or screen class (app) on which the event was logged
UnifiedScreenNameStringTrueThe page title (web) or screen name (app) on which the event was logged
PagePathStringTrueThe portion of the URL between the hostname and query string for web
PageTitleStringTrueThe web page titles used on your site
ConversionsIntegerFalseTrueThe count of conversion events
EngagedSessionsPerUserDecimalFalseTrueAverage number of engaged sessions per user
EventCountIntegerFalseTrueThe count of events
EventCountPerUserDecimalFalseTrueAverage number of events triggered by each user
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time
ScreenPageViewsIntegerFalseTrueThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app
userEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users’ device
ViewsPerUserDecimalFalseTrueAverage number of screens viewed by each user
SessionsPerUserDecimalFalseFalseThe average number of sessions per user (Sessions divided by Active Users).
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table

EngagementContentGroupReport

A predefined view that retrieves Engagement Content Group Report data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ContentGroup supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EngagementContentGroupReport WHERE PropertyId = 342020667
SELECT * FROM EngagementContentGroupReport WHERE ContentGroup = 'CData Test' 
SELECT * FROM EngagementContentGroupReport WHERE Date = '01/05/2023' 
SELECT * FROM EngagementContentGroupReport WHERE PropertyId = 342020667  AND ContentGroup = 'CData Test' AND Date = '01/05/2023'
SELECT * FROM EngagementContentGroupReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EngagementContentGroupReport WHERE Date >= '01/01/2022'
SELECT * FROM EngagementContentGroupReport WHERE Date <= '01/01/2022'
SELECT * FROM EngagementContentGroupReport WHERE Date >  '01/01/2022'
SELECT * FROM EngagementContentGroupReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ContentGroupStringTrueTrueA category that applies to items of published content.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ScreenPageViewsIntegerFalseTrueThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users device.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EngagementConversionsReport

A predefined view that retrieves Engagement conversions data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • EventName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EngagementConversionsReport WHERE PropertyId = 342020667
SELECT * FROM EngagementConversionsReport WHERE EventName = 'page_view' 
SELECT * FROM EngagementConversionsReport WHERE Date = '01/05/2023' 
SELECT * FROM EngagementConversionsReport WHERE PropertyId = 342020667  AND EventName = 'page_view' AND Date = '01/05/2023'
SELECT * FROM EngagementConversionsReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EngagementConversionsReport WHERE Date >= '01/01/2022'
SELECT * FROM EngagementConversionsReport WHERE Date <= '01/01/2022'
SELECT * FROM EngagementConversionsReport WHERE Date >  '01/01/2022'
SELECT * FROM EngagementConversionsReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
EventNameStringTrueTrueThe name of the event.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventCountPerUserDecimalFalseTrueAverage number of events triggered by each user.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EngagementEventsReport

A predefined view that retrieves Engagement events data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • EventName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EngagementEventsReport WHERE PropertyId = 342020667
SELECT * FROM EngagementEventsReport WHERE EventName = 'page_view' 
SELECT * FROM EngagementEventsReport WHERE Date = '01/05/2023' 
SELECT * FROM EngagementEventsReport WHERE PropertyId = 342020667  AND EventName = 'page_view' AND Date = '01/05/2023'
SELECT * FROM EngagementEventsReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EngagementEventsReport WHERE Date >= '01/01/2022'
SELECT * FROM EngagementEventsReport WHERE Date <= '01/01/2022'
SELECT * FROM EngagementEventsReport WHERE Date >  '01/01/2022'
SELECT * FROM EngagementEventsReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
EventNameStringTrueTrueThe name of the event.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
EventCountPerUserDecimalFalseTrueAverage number of events triggered by each user.
EventCountIntegerFalseTrueThe count of events.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EngagementPagesPathReport

A predefined view that retrieves Engagement Pages path report data.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
PagePathStringTrueTrueThe portion of the URL between the hostname and query string for web.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ScreenPageViewsIntegerFalseTrueThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users device.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EngagementPagesTitleAndScreenClassReport

A predefined view that retrieves Engagement Pages title and screen class data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • UnifiedScreenClass supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE PropertyId = 342020667
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE UnifiedScreenClass = 'CData Test' 
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date = '01/05/2023' 
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE PropertyId = 342020667  AND UnifiedScreenClass = 'CData Test' AND Date = '01/05/2023'
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date >= '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date <= '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date >  '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenClassReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
UnifiedScreenClassStringTrueTrueThe page title (web) or screen class (app) on which the event was logged.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ScreenPageViewsIntegerFalseTrueThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users device.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

EngagementPagesTitleAndScreenNameReport

A predefined view that retrieves Engagement Pages Title And ScreenName data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • UnifiedScreenName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE PropertyId = 342020667
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE UnifiedScreenName = 'CData Test' 
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date = '01/05/2023' 
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE PropertyId = 342020667  AND UnifiedScreenName = 'CData Test' AND Date = '01/05/2023'
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date >= '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date <= '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date >  '01/01/2022'
SELECT * FROM EngagementPagesTitleAndScreenNameReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
UnifiedScreenNameStringTrueTrueThe page title (web) or screen name (app) on which the event was logged.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
ScreenPageViewsIntegerFalseTrueThe number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe number of distinct users who visited the site or app.
UserEngagementDurationIntegerFalseTrueThe total amount of time (in seconds) the website or app was in the foreground of users device.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

Events

A base view that retrieves Event data

Table Specific Information

Select

Retrieves data for Events reports. At least one metric must be specified in the query. This endpoint uses the real-time report API endpoint to get more up-to-date data than the standard reporting endpoint. The real-time reporting API supports a maximum of four dimensions compared to nine for the standard report API.

The following is an example query:

SELECT EventCount, Platform FROM Events

Since PagePath and PlatTitle dimensions are not available in the runRealReport endpoint, use the connection property ReportType = reports to leverage the result with these dimensions.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AppVersionStringTrueThe application’s versionName (Android) or short bundle version (iOS)
CityStringTrueThe city from which the user activity originated
CountryStringTrueThe country from which the user activity originated
DeviceCategoryStringTrueThe type of device: Desktop, Tablet, or Mobile
PlatformStringTrueThe platform on which your app or website ran
AudienceNameStringTrueThe given name of an Audience
UnifiedScreenNameStringTrueThe page title (web) or screen name (app) on which the event was logged
EventNameStringTrueTrueThe name of the event
PagePathStringTrueThe portion of the URL between the hostname and query string for web. This works when connection propertyReportType=reports;.
PageTitleStringTrueThe web page titles used on your site. This works when connection property ReportType=reports;
EventCountIntegerFalseTrueNumber of times an individual event was triggered
ConversionsIntegerFalseTrueThe count of conversion events

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

GamesReporting

A base view that retrieves Games Reporting data.

Table Specific Information

Select

Retrieves data for GamesReporting report. At least one metric must be specified in the query. In the query you can also specify up to 9 dimensions.

The following is an example query:

SELECT AveragePurchaseRevenue, AverageRevenuePerUser FROM GamesReporting

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD.
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. A two digit integer from 01 to 12.
WeekIntegerTrueThe week of the session. A two-digit number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A two-digit number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueA two-digit hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
AudienceNameStringTrueThe given name of an Audience.
FirstUserCampaignNameStringTrueName of the marketing campaign that first acquired the user.
FirstUserCreativeIdStringTrueThe campaign creative ID that first acquired the user.
FirstUserGoogleAdsAdGroupIdStringTrueThe Ad Group Id in Google Ads that first acquired the user.
FirstUserGoogleAdsAdGroupNameStringTrueThe Ad Group Name in Google Ads that first acquired the user.
FirstUserGoogleAdsAdNetworkTypeStringTrueThe advertising network that first acquired the user.
FirstUserMediumStringTrueTrueThe medium that first acquired the user to the website or app.
FirstUserSourceStringTrueThe source that first acquired the user to the website or app.
AveragePurchaseRevenueDecimalFalseTrueThe average purchase revenue in the transaction group of events.
AveragePurchaseRevenuePerPayingUserDecimalFalseTrueAverage revenue per paying user (ARPPU) is the total purchase revenue per active user that logged a purchase event. The summary metric is for the time period selected.
AverageRevenuePerUserDecimalFalseTrueAverage revenue per active user (ARPU). The summary metric is for the time period selected.
EngagedSessionsPerUserDecimalFalseTrueAverage number of engaged sessions per user.
FirstTimeBuyersPerNewUsersDecimalFalseTruePercentage of unique new users to the game who made their first in-app purchase.
FirstTimePurchasersIntegerFalseTrueThe number of users that completed their first purchase event.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table.

GlobalAccessObject

Retrieves data for all the available dimensions and metrics.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
achievementIdStringTrueThe achievement Id in a game for an event. Populated by the event parameter achievementid.
adFormatStringTrueDescribes the way ads looked and where they were located. Typical formats include Interstitial, Banner, Rewarded, and Native advanced.
adSourceNameStringTrueThe source network that served the ad. Typical sources include AdMob Network, Liftoff, Facebook Audience Network, and Mediated house ads.
adUnitNameStringTrueThe name you chose to describe this Ad unit. Ad units are containers you place in your apps to show ads to users.
appVersionStringTrueThe apps versionName (Android) or short bundle version (iOS).
audienceIdStringTrueThe numeric identifier of an Audience. Users are reported in the audiences to which they belonged during the reports date range. Current user behavior does not affect historical audience membership in reports.
audienceNameStringTrueThe given name of an Audience. Users are reported in the audiences to which they belonged during the report’s date range. Current user behavior does not affect historical audience membership in reports.
brandingInterestStringTrueInterests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
browserStringTrueThe browsers used to view your website.
campaignIdStringTrueThe identifier of the marketing campaign. Present only for conversion events. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
campaignNameStringTrueThe name of the marketing campaign. Present only for conversion events. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
characterStringTrueThe player character in a game for an event. Populated by the event parameter character.
cityStringTrueThe city from which the user activity originated.
cityIdStringTrueThe geographic Id of the city from which the user activity originated, derived from their IP address.
cohortStringTrueThe cohorts name in the request. A cohort is a set of users who started using your website or app in any consecutive group of days. If a cohort name is not specified in the request, cohorts are named by their zero based index: cohort_0, cohort_1, etc.
cohortNthDayStringTrueDay offset relative to the firstSessionDate for the users in the cohort. For example, if a cohort is selected with the start and end date of 2020-03-01, then for the date 2020-03-02, cohortNthDay is 0001.
cohortNthMonthStringTrueMonth offset relative to the firstSessionDate for the users in the cohort. Month boundaries align with calendar month boundaries. For example, if a cohort is selected with the start and end date in March 2020, then for any date in April 2020, cohortNthMonth is 0001.
cohortNthWeekStringTrueWeek offset relative to the firstSessionDate for the users in the cohort. Weeks start on Sunday and end on Saturday. For example, if a cohort is selected with the start and end date in the range 2020-11-08 to 2020-11-14, then for the dates in the range 2020-11-15 to 2020-11-21, cohortNthWeek is 0001.
contentGroupStringTrueA category that applies to items of published content. Populated by the event parameter content_group.
contentIdStringTrueThe identifier of the selected content. Populated by the event parameter content_id.
contentTypeStringTrueThe category of the selected content. Populated by the event parameter content_type.
continentStringTrueThe continent from which the user activity originated. For example, Americas or Asia.
continentIdStringTrueThe geographic Id of the continent from which the user activity originated, derived from their IP address.
countryStringTrueThe country from which the user activity originated.
countryIdStringTrueThe geographic Id of the country from which the user activity originated, derived from their IP address. Formatted according to ISO 3166-1 alpha-2 standard.
dateStringTrueThe date of the event, formatted as YYYYMMDD.
dateHourStringTrueThe combined values of date and hour formatted as YYYYMMDDHH.
dateHourMinuteStringTrueThe combined values of date, hour, and minute formatted as YYYYMMDDHHMM.
dayStringTrueThe day of the month, a two-digit number from 01 to 31.
dayOfWeekStringTrueThe integer day of the week. It returns values in the range [0,6] with Sunday as the first day of the week.
dayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
defaultChannelGroupStringTrueThe conversion’s default channel group is based primarily on source and medium.
deviceCategoryStringTrueThe type of device: Desktop, Tablet, or Mobile.
deviceModelStringTrueThe mobile device model (example: iPhone 10,6).
eventNameStringTrueThe name of the event.
fileExtensionStringTrueThe extension of the downloaded file (for example, pdf or txt). Automatically populated if Enhanced Measurement is enabled .
fileNameStringTrueThe page path of the downloaded file . Automatically populated if Enhanced Measurement is enabled.
firstSessionDateStringTrueThe date the user’s first session occurred, formatted as YYYYMMDD.
firstUserCampaignIdStringTrueIdentifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
firstUserCampaignNameStringTrueName of the marketing campaign that first acquired the user. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
firstUserDefaultChannelGroupStringTrueThe default channel group that first acquired the user. Default channel group is based primarily on source and medium.
firstUserGoogleAdsAccountNameStringTrueThe Account name from Google Ads that first acquired the user.
firstUserGoogleAdsAdGroupIdStringTrueThe Ad Group Id in Google Ads that first acquired the user.
firstUserGoogleAdsAdGroupNameStringTrueThe Ad Group Name in Google Ads that first acquired the user.
firstUserGoogleAdsAdNetworkTypeStringTrueThe advertising network that first acquired the user.
firstUserGoogleAdsCampaignIdStringTrueIdentifier of the Google Ads marketing campaign that first acquired the user.
firstUserGoogleAdsCampaignNameStringTrueName of the Google Ads marketing campaign that first acquired the user.
firstUserGoogleAdsCampaignTypeStringTrueThe campaign type of the Google Ads campaign that first acquired the user. Campaign types determine where customers see your ads and the settings and options available to you in Google Ads. Campaign type is an enumeration that includes: Search, Display, Shopping, Video, Discovery, App, Smart, Hotel, Local, and Performance Max.
firstUserGoogleAdsCreativeIdStringTrueThe Id of the Google Ads creative that first acquired the user. Creative IDs identify individual ads.
firstUserGoogleAdsCustomerIdStringTrueThe Customer Id from Google Ads that first acquired the user. Customer IDs in Google Ads uniquely identify Google Ads accounts.
firstUserGoogleAdsKeywordStringTrueThe matched keyword that first acquired the user. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers.
firstUserGoogleAdsQueryStringTrueThe search query that first acquired the user.
firstUserManualAdContentStringTrueThe ad content that first acquired the user. Populated by the utm_content parameter.
firstUserManualTermStringTrueThe term that first acquired the user. Populated by the utm_term parameter.
firstUserMediumStringTrueThe medium that first acquired the user to your website or app.
firstUserSourceStringTrueThe source that first acquired the user to your website or app.
firstUserSourceMediumStringTrueThe combined values of the dimensions firstUserSource and firstUserMedium.
firstUserSourcePlatformStringTrueThe source platform that first acquired the user. Please do not depend on this field returning Manual for traffic that uses UTMs; this field will update from returning Manual to returning (not set) for an upcoming feature launch.
fullPageUrlStringTrueThe hostname, page path, and query string for web pages visited
googleAdsAccountNameStringTrueThe Account name from Google Ads for the campaign that led to the conversion event. Corresponds to customer.descriptive_name in the Google Ads API.
googleAdsAdGroupIdStringTrueThe ad group id attributed to the conversion event.
googleAdsAdGroupNameStringTrueThe ad group name attributed to the conversion event.
googleAdsAdNetworkTypeStringTrueThe advertising network type of the conversion.
googleAdsCampaignIdStringTrueThe campaign Id for the Google Ads campaign attributed to the conversion event.
googleAdsCampaignNameStringTrueThe campaign name for the Google Ads campaign attributed to the conversion event.
googleAdsCampaignTypeStringTrueThe campaign type for the Google Ads campaign attributed to the conversion event. Campaign types determine where customers see your ads and the settings and options available to you in Google Ads. Campaign type is an enumeration that includes: Search, Display, Shopping, Video, Discovery, App, Smart, Hotel, Local, and Performance Max.
googleAdsCreativeIdStringTrueThe Id of the Google Ads creative attributed to the conversion event. Creative IDs identify individual ads.
googleAdsCustomerIdStringTrueThe Customer Id from Google Ads for the campaign that led to conversion event. Customer IDs in Google Ads uniquely identify Google Ads accounts.
googleAdsKeywordStringTrueThe matched keyword that led to the conversion event. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers.
googleAdsQueryStringTrueThe search query that led to the conversion event.
groupIdStringTrueThe player group Id in a game for an event. Populated by the event parameter group_id.
hostNameStringTrueIncludes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com.
hourStringTrueThe two-digit hour of the day that the event was logged. This dimension ranges from 0-23 and is reported in your property’s time zone.
isConversionEventStringTrueThe string ’true’ if the event is a conversion. Events are marked as conversions at collection time; changes to an event’s conversion marking apply going forward. You can mark any event as a conversion in Google Analytics, and some events (i.e. first_open, purchase) are marked as conversions by default.
isoWeekStringTrueISO week number, where each week starts on Monday. Example values include 01, 02, and 53.
isoYearStringTrueThe ISO year of the event. Example values include 2022 and 2023.
isoYearIsoWeekStringTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
itemAffiliationStringTrueThe name or code of the affiliate (partner/vendor if any) associated with an individual item. Populated by the ‘affiliation’ item parameter.
itemBrandStringTrueBrand name of the item.
itemCategoryStringTrueThe hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
itemCategory2StringTrueThe hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category 2.
itemCategory3StringTrueThe hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category 3.
itemCategory4StringTrueThe hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category 4.
itemCategory5StringTrueThe hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category 5.
itemIdStringTrueThe Id of the item.
itemListIdStringTrueThe Id of the item list.
itemListNameStringTrueThe name of the item list.
itemListPositionStringTrueThe position of an item (e.g., a product you sell) in a list. This dimension is populated in tagging by the index parameter in the items array.
itemLocationIDStringTrueThe physical location associated with the item (e.g. the physical store location). It is recommended to use the [Google Place ID] that corresponds to the associated item. A custom location Id can also be used. This field is populated in tagging by the location_id parameter in the items array.
itemNameStringTrueThe name of the item.
itemPromotionCreativeNameStringTrueThe name of the item-promotion creative.
itemPromotionCreativeSlotStringTrueThe name of the promotional creative slot associated with the item. This dimension can be specified in tagging by the creative_slot parameter at the event or item level. If the parameter is specified at both the event and item level, the item-level parameter is used.
itemPromotionIdStringTrueThe Id of the item promotion.
itemPromotionNameStringTrueThe name of the promotion for the item.
itemVariantStringTrueThe specific variation of a product. e.g., XS, S, M, L for size; or Red, Blue, Green, Black for color. Populated by the item_variant parameter.
landingPageStringTrueThe page path associated with the first pageview in a session.
landingPagePlusQueryStringStringTrueThe page path + query string associated with the first pageview in a session.
languageStringTrueThe language setting of the user’s browser or device. e.g. English
languageCodeStringTrueThe language setting (ISO 639) of the user’s browser or device. e.g. en-us
levelStringTrueThe players level in a game. Populated by the event parameter level.
linkClassesStringTrueThe HTML class attribute for an outbound link
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).

MetaData

Retrieves metadata information for standard and custom dimensions or metrics.

Table Specific Information

Select

Retrieves metadata information for standard and custom dimensions / metrics. If PropertyID connection property not set, dimensions and metrics common to all properties will be retrieved. The following is an example query:

SELECT * FROM Metadata

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ApiNameStringThe API name for the dimension / metric.
CustomDefinitionBooleanWhether the dimension / metric is custom.
DescriptionStringDescription of how the dimension / metric is used and calculated.
TypeStringDatatype of the dimension or metric.
FieldTypeStringWhether the field is a dimension or metric.
UINameStringThe dimension or metric name within the Google Analytics user interface.

Monetization

A base view that retrieves Monetization data.

Table Specific Information

Select

Retrieves data for Monetization report. At least one metric must be specified in the query. In the query you can also specify up to nine dimensions. The following is an example query:

SELECT ItemsAddedToCart, CartToViewRate FROM Monetization

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD.
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. An integer from 01 to 12.
WeekIntegerTrueThe week of the session. A number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueAn hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
CountryStringTrueThe country of users, derived from IP addresses.
CityStringTrueThe cities of property users, derived from IP addresses.
AdFormatStringTrueFormat of the ad(e.g., text, image, video).
AdSourceNameStringTrueDemand source that provided the ad.
AdUnitNameStringTrueSpace on the website or app that displayed the ad.
ItemBrandStringTrueBrand name of the item.
ItemCategoryStringTrueHierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
ItemCategory2StringTrueHierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category2
ItemCategory3StringTrueHierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
ItemCategory4StringTrueHierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
ItemCategory5StringTrueHierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
ItemIdStringTrueID of the item.
ItemListIdStringTrueThe ID of the item list.
ItemListNameStringTrueThe name of the item list.
ItemNameStringTrueTrueThe name of the item.
ItemPromotionCreativeNameStringTrueThe name of the item-promotion creative.
ItemPromotionIdStringTrueID of the item promotion.
ItemPromotionNameStringTrueName of the promotion for the item.
OrderCouponStringTrueCode for the order-level coupon.
UnifiedPageScreenStringTrueThe page path (web) or screen class (app) on which the event was logged.
TransactionIdStringTrueThe ID of the ecommerce transaction.
adUnitExposureIntegerFalseThe amount of time the ad unit was exposed to the user. This metric is not compatible with item-scoped dimensions.
ItemsAddedToCartIntegerFalseTrueThe number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRateIntegerFalseTrueThe number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
ItemsCheckedOutIntegerFalseTrueNumber of times users started the checkout process. Since Checkouts is not compatible with item-scoped dimensions, hence this is the replacement of the Checkouts metric.
EcommercePurchasesIntegerFalseThe number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
EventCountIntegerFalseThe count of events. This metric is not compatible with item-scoped dimensions. This metric is not compatible with item-scoped dimensions.
FirstTimePurchasersIntegerFalseTrueThe number of users that completed their first purchase event.
ItemsClickedInListIntegerFalseTrueThe number of times users clicked an item when it appeared in a list. Since ItemListClicks is not compatible with item-scoped dimensions, hence this is the replacement of the ItemListClicks metric.
ItemListClickThroughRateDecimalFalseTrueRate at which users clicked the item in an item list to view the item details.
ItemsViewedInListIntegerFalseTrueThe number of times the item list was viewed. Since ItemListViews is not compatible with item-scoped dimensions, hence this is the replacement of the ItemListViews metric.
PromotionClicksIntegerFalseThe number of times an item promotion was clicked. ItemPromotionClicks metric has been renamed to this metric.
ItemPromotionClickThroughRateDecimalFalseThe number of users who selected a promotion(s) divided by the number of users who viewed the same promotion(s).
PromotionViewsIntegerFalseThe number of times an item promotion was viewed. ItemPromotionViews metric has been renamed to this metric.
ItemsPurchasedDecimalFalseThe total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenueDecimalFalseThe total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewedIntegerFalseThe number of times the item details were viewed. ItemViews metric has been renamed to this metric.
PublisherAdClicksIntegerFalseThe number of times an ad was clicked on the publisher’s site.
PublisherAdImpressionsIntegerFalseThe number of times an ad was displayed on the publisher’s site.
PurchaseToViewRateDecimalFalseThe total cost of shipping.
TotalAdRevenueIntegerFalseSum of all advertising revenue.
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table.

MonetizationPublisherAdsAdFormatReport

A predefined view that retrieves publisher ads page ad format data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • AdFormat supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE PropertyId = 342020667
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE AdFormat = 'image' 
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date = '01/05/2023' 
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE PropertyId = 342020667  AND AdFormat = 'image' AND Date = '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date >= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date <= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date >  '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdFormatReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AdFormatStringTrueTrueFormat of the ad(e.g., text, image, video).
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
PublisherAdImpressionsIntegerFalseTrueThe number of times an ad was displayed on the publishers site.
adUnitExposureIntegerFalseTrueThe amount of time the ad unit was exposed to the user.
PublisherAdClicksIntegerFalseTrueThe number of times an ad was clicked on the publishers site.
TotalAdRevenueIntegerFalseTrueSum of all advertising revenue.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

MonetizationPublisherAdsAdSourceReport

A predefined view that retrieves publisher ads ad source data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • AdSourceName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE PropertyId = 342020667
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE AdSourceName = 'test' 
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date = '01/05/2023' 
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE PropertyId = 342020667  AND AdSourceName = 'test' AND Date = '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date >= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date <= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date >  '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdSourceReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AdSourceNameStringTrueTrueDemand source that provided the ad.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
PublisherAdImpressionsIntegerFalseTrueThe number of times an ad was displayed on the publishers site.
adUnitExposureIntegerFalseTrueThe amount of time the ad unit was exposed to the user.
PublisherAdClicksIntegerFalseTrueThe number of times an ad was clicked on the publishers site.
TotalAdRevenueIntegerFalseTrueSum of all advertising revenue.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

MonetizationPublisherAdsAdUnitReport

A predefined view that retrieves publisher ads ad unit data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • AdUnitName supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE PropertyId = 342020667
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE AdUnitName = 'Test' 
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date = '01/05/2023' 
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE PropertyId = 342020667  AND AdUnitName = 'Test' AND Date = '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date >= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date <= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date >  '01/01/2022'
SELECT * FROM MonetizationPublisherAdsAdUnitReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AdUnitNameStringTrueTrueSpace on the website or app that displayed the ad.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
PublisherAdImpressionsIntegerFalseTrueThe number of times an ad was displayed on the publishers site.
adUnitExposureIntegerFalseTrueThe amount of time the ad unit was exposed to the user.
PublisherAdClicksIntegerFalseTrueThe number of times an ad was clicked on the publishers site.
TotalAdRevenueIntegerFalseTrueSum of all advertising revenue.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

MonetizationPublisherAdsPagePathReport

A predefined view that retrieves publisher ads page path data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • PagePath supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE PropertyId = 342020667
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE PagePath = '/cdataH.test.io/' 
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date = '01/05/2023' 
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE PropertyId = 342020667  AND PagePath = '/cdataH.test.io/' AND Date = '01/05/2023'
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date >= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date <= '01/01/2022'
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date >  '01/01/2022'
SELECT * FROM MonetizationPublisherAdsPagePathReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
PagePathStringTrueTrueThe portion of the URL between the hostname and query string for web.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
PublisherAdImpressionsIntegerFalseTrueThe number of times an ad was displayed on the publishers site.
adUnitExposureIntegerFalseTrueThe amount of time the ad unit was exposed to the user.
PublisherAdClicksIntegerFalseTrueThe number of times an ad was clicked on the publishers site.
TotalAdRevenueIntegerFalseTrueSum of all advertising revenue.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

Properties

Lists all Properties to which the user has access.

Table Specific Information

Select

The provider will use the GoogleAnalytics4 API to process WHERE clause conditions built with the following columns and operators: The rest of the filter is executed client-side within the provider.

  • Parent supports the following operators: =,IN

  • Id supports the following operators: =,IN

The following queries are processed server-side:

SELECT * FROM Properties WHERE Id = '54516992'
SELECT * FROM Properties WHERE Parent = 'accounts/54516992'

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CreateTimeDatetimeTime the property was created.
CurrencyCodeStringThe currency type used in reports involving monetary values.
DisplayNameStringDisplay name for the property.
IndustryCategoryStringIndustry associated with the property.
IdIntegerProperty Id.
ParentStringName of the property’s logical parent.
TimeZoneStringReporting Time Zone.
UpdateTimeDatetimeTime the property was last modified.

PropertiesDataStreams

Lists all data streams under a property to which the user has access. Attribute Parent (e.g: ‘properties/123’) or Name (e.g: ‘properties/123/webDataStreams/456’) is required to query the table.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • Parent supports the following operator: =

  • Name supports the following operator: =

The Name or Parent is required to make a request. For example, the following queries are processed server-side:

SELECT * FROM PropertiesDataStreams WHERE Parent = 'properties/123'
SELECT * FROM PropertiesDataStreams WHERE Name =   'properties/123/webDataStreams/456'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CreateTimeDatetimeTime the stream was created.
DisplayNameStringDisplay name for the data stream.
NameStringWeb data stream name.
ParentStringName of the web data stream’s logical parent.
TypeStringName of the web data stream’s logical parent.
webStreamDataStringData specific to web streams.
androidAppStreamDataStringData specific to Android app streams.
iosAppStreamDataStringData specific to iOS app streams.
UpdateTimeDatetimeTime the stream was last modified.
PropertyIdIntegerThe Property Id value to be used when querying this table.

Lists all FirebaseLinks on a property to which the user has access.

Table Specific Information

Select

Lists all FirebaseLinks on a property to which the user has access. The provider uses the GoogleAnalytics4 API to process WHERE clause conditions built with the Parent column and the = operator. Queries are processed server-side.

The following is an example query:

SELECT * FROM PropertiesFirebaseLinks WHERE Parent = 'properties/54516992'

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CreateTimeDatetimeTime the FirebaseLink was created.
MaximumUserAccessStringMaximum user access to the property allowed to admins of the linked Firebase project.
NameStringFirebaseLink name.
ParentStringName of the FirebaseLink’s logical parent.
ProjectStringFirebase project resource name.
PropertyIdIntegerThe Property Id value to be used when querying this table.

Lists all GoogleAdsLinks on a property to which the user has access.

Table Specific Information

Select

Lists all GoogleAdsLinks on a property to which the user has access. The provider will use the GoogleAnalytics4 API to process WHERE clause conditions built with the Parent column with the = operator. Queries are processed server-side, and a value for the attribute Parent is required to query this table. The following is an example query:

SELECT * FROM PropertiesGoogleAdsLinks WHERE Parent = 'properties/54516992'

The rest of the filter is executed client-side within the provider.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
CanManageClientsBooleanWhether the link if for a Google Ads manager account.
AdsPersonalizationEnabledBooleanWhether to enable personalized advertising.
CreateTimeDatetimeTime the link was created.
CustomerIdStringGoogle Ads customer ID.
EmailAddressStringEmail address of the user that created the link.
NameStringGoogleAdsLinks name.
ParentStringName of the GoogleAdsLink’s logical parent.
UpdateTimeDatetimeTime the link was last modified.
PropertyIdIntegerThe Property Id value to be used when querying this table.

Tech

A base view that retrieves Tech data.

Table Specific Information

Select

Retrieves data for Tech report. At least one metric must be specified in the query. In the query you can also specify up to nine dimensions. The following is an example query:

SELECT Conversions, EngagementRate, EventCount FROM Tech

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DateDateTrueThe date of the session formatted as YYYYMMDD.
YearIntegerTrueThe year of the session. A four-digit year from 2005 to the current year.
MonthIntegerTrueThe month of the session. An integer from 01 to 12.
WeekIntegerTrueThe week of the session. A number from 01 to 53. Each week starts on Sunday.
DayIntegerTrueThe day of the month. A number from 01 to 31.
DayOfWeekNameStringTrueThe day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeekIntegerTrueISO week number, where each week starts on Monday. For details, see http://en.wikipedia.org/wiki/ISO_week_date. Example values include 01, 02, 53.
IsoYearIntegerTrueThe ISO year of the event. For details, see http://en.wikipedia.org/wiki/ISO_week_date. Example values include 2022 2023.
IsoYearIsoWeekIntegerTrueThe combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonthIntegerTrueThe combined values of year and month. Example values include 202212 or 202301.
YearWeekIntegerTrueThe combined values of year and week. Example values include 202253 or 202301.
HourIntegerTrueAn hour of the day ranging from 00-23 in the time zone configured for the account. This value is also corrected for daylight savings time.
AppVersionStringTrueVersion of the app.
BrowserStringTrueTrueBrowser used to engage with the site.
DeviceCategoryStringTrueType of device used to engage with the site/app: Desktop, Tablet, or Mobile.
DeviceModelStringTrueModel of the device used to engage with the site/app.
OperatingSystemStringTrueOperating systems used by visitors to the app or website.
OperatingSystemVersionStringTrueVersion of the operating systems used by visitors to the app or website.
OperatingSystemWithVersionStringTrueOperating system name and version.
PlatformStringTruePlatform for the app or site (Android, iOS, Web).
ScreenResolutionStringTrueResolution of the screen used to engage with the site/app.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.
StartDateStringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDateStringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
DimensionsStringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
MetricsStringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringProperty ID value to be used when querying this table.

TechAppVersionReport

A predefined view that retrieves Tech App Version data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • AppVersion supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechAppVersionReport WHERE PropertyId = 342020667
SELECT * FROM TechAppVersionReport WHERE AppVersion = 'test' 
SELECT * FROM TechAppVersionReport WHERE Date = '01/05/2023' 
SELECT * FROM TechAppVersionReport WHERE PropertyId = 342020667  AND AppVersion = 'test' AND Date = '01/05/2023'
SELECT * FROM TechAppVersionReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechAppVersionReport WHERE Date >= '01/01/2022'
SELECT * FROM TechAppVersionReport WHERE Date <= '01/01/2022'
SELECT * FROM TechAppVersionReport WHERE Date >  '01/01/2022'
SELECT * FROM TechAppVersionReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
AppVersionStringTrueTrueVersion of the app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechBrowserReport

A predefined view that retrieves Tech Browser data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • Browser supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechBrowserReport WHERE PropertyId = 342020667
SELECT * FROM TechBrowserReport WHERE Browser = 'chrome' 
SELECT * FROM TechBrowserReport WHERE Date = '01/05/2023' 
SELECT * FROM TechBrowserReport WHERE PropertyId = 342020667  AND Browser = 'chrome' AND Date = '01/05/2023'
SELECT * FROM TechBrowserReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechBrowserReport WHERE Date >= '01/01/2022'
SELECT * FROM TechBrowserReport WHERE Date <= '01/01/2022'
SELECT * FROM TechBrowserReport WHERE Date >  '01/01/2022'
SELECT * FROM TechBrowserReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
BrowserStringTrueTrueBrowser used to engage with the site.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechDeviceCategoryReport

A predefined view that retrieves Tech Device Category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • DeviceCategory supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechDeviceCategoryReport WHERE PropertyId = 342020667
SELECT * FROM TechDeviceCategoryReport WHERE  DeviceCategory = 'desktop' 
SELECT * FROM TechDeviceCategoryReport WHERE Date = '01/05/2023' 
SELECT * FROM TechDeviceCategoryReport WHERE PropertyId = 342020667  AND  DeviceCategory = 'desktop' AND Date = '01/05/2023'
SELECT * FROM TechDeviceCategoryReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechDeviceCategoryReport WHERE Date >= '01/01/2022'
SELECT * FROM TechDeviceCategoryReport WHERE Date <= '01/01/2022'
SELECT * FROM TechDeviceCategoryReport WHERE Date >  '01/01/2022'
SELECT * FROM TechDeviceCategoryReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DeviceCategoryStringTrueTrueType of device used to engage with the site/app: Desktop, Tablet, or Mobile.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechDeviceModelReport

A predefined view that retrieves Tech Device Model data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • DeviceModel supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechDeviceModelReport WHERE PropertyId = 342020667
SELECT * FROM TechDeviceModelReport WHERE DeviceModel = 'test' 
SELECT * FROM TechDeviceModelReport WHERE Date = '01/01/2022' 
SELECT * FROM TechDeviceModelReport WHERE PropertyId = 342020667  AND DeviceModel = 'test' AND Date = '01/01/2022'
SELECT * FROM TechDeviceModelReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechDeviceModelReport WHERE Date >= '01/01/2022'
SELECT * FROM TechDeviceModelReport WHERE Date <= '01/01/2022'
SELECT * FROM TechDeviceModelReport WHERE Date >  '01/01/2022'
SELECT * FROM TechDeviceModelReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DeviceModelStringTrueTrueModel of the device used to engage with the site/app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechOSSystemReport

A predefined view that retrieves Tech os system data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • OperatingSystem supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechOSSystemReport WHERE PropertyId = 342020667
SELECT * FROM TechOSSystemReport WHERE OperatingSystem = 'Windows' 
SELECT * FROM TechOSSystemReport WHERE Date = '01/05/2023' 
SELECT * FROM TechOSSystemReport WHERE PropertyId = 342020667  AND OperatingSystem = 'Windows' AND Date = '01/05/2023'
SELECT * FROM TechOSSystemReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechOSSystemReport WHERE Date >= '01/01/2022'
SELECT * FROM TechOSSystemReport WHERE Date <= '01/01/2022'
SELECT * FROM TechOSSystemReport WHERE Date >  '01/01/2022'
SELECT * FROM TechOSSystemReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
OperatingSystemStringTrueTrueOperating systems used by visitors to the app or website.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechOSVersionReport

A predefined view that retrieves Tech Os version data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • OperatingSystemVersion supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechOSVersionReport WHERE PropertyId = 342020667
SELECT * FROM TechOSVersionReport WHERE OperatingSystemVersion = '10' 
SELECT * FROM TechOSVersionReport WHERE Date = '01/01/2022' 
SELECT * FROM TechOSVersionReport WHERE PropertyId = 342020667  AND OperatingSystem = '10' AND Date = '01/01/2022'
SELECT * FROM TechOSVersionReport  WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechOSVersionReport  WHERE Date >= '01/01/2022'
SELECT * FROM TechOSVersionReport  WHERE Date <= '01/01/2022'
SELECT * FROM TechOSVersionReport  WHERE Date >  '01/01/2022'
SELECT * FROM TechOSVersionReport  WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
OperatingSystemVersionStringTrueTrueVersion of the operating systems used by visitors to the app or website.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechPlatformDeviceCategoryReport

A predefined view that retrieves Tech platform device category data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • Platform supports the following operator: =

  • Date supports the following operator: =

  • DeviceCategory supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechPlatformDeviceCategoryReport WHERE PropertyId = 342020667
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Platform = 'web' 
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date = '01/05/2023' 
SELECT * FROM TechPlatformDeviceCategoryReport WHERE PropertyId = 342020667 AND DeviceCategory = 'desktop'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE PropertyId = 342020667 AND Platform = 'web'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date >= '01/01/2022'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date <= '01/01/2022'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date >  '01/01/2022'
SELECT * FROM TechPlatformDeviceCategoryReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
DeviceCategoryStringTrueTrueType of device used to engage with the site/app: Desktop, Tablet, or Mobile.
PlatformStringTrueTruePlatform for the app or site (Android, iOS, Web).
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechPlatformReport

A predefined view that retrieves Tech platform data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • OperatingPlatformSystem supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechPlatformReport WHERE PropertyId = 342020667
SELECT * FROM TechPlatformReport WHERE Platform  = 'web' 
SELECT * FROM TechPlatformReport WHERE Date = '01/05/2023' 
SELECT * FROM TechPlatformReport WHERE PropertyId = 342020667  AND Platform = 'web' AND Date = '01/05/2023'
SELECT * FROM TechPlatformReport WHERE PropertyId = 342020667 AND Platform = 'web'
SELECT * FROM TechPlatformReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechPlatformReport WHERE Date >= '01/01/2022'
SELECT * FROM TechPlatformReport WHERE Date <= '01/01/2022'
SELECT * FROM TechPlatformReport WHERE Date >  '01/01/2022'
SELECT * FROM TechPlatformReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
PlatformStringTrueTruePlatform for the app or site (Android, iOS, Web).
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.

TechScreenResolutionReport

A predefined view that retrieves Tech Screen Resolution data.

Select

The connector uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =

  • ScreenResolution supports the following operator: =

  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM TechScreenResolutionReport WHERE PropertyId = 342020667
SELECT * FROM TechScreenResolutionReport WHERE ScreenResolution = '1920x1080' 
SELECT * FROM TechScreenResolutionReport WHERE Date = '01/05/2023' 
SELECT * FROM TechScreenResolutionReport WHERE PropertyId = 342020667  AND ScreenResolution = '1920x1080' AND Date = '01/05/2023'
SELECT * FROM TechScreenResolutionReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM TechScreenResolutionReport WHERE Date >= '01/01/2022'
SELECT * FROM TechScreenResolutionReport WHERE Date <= '01/01/2022'
SELECT * FROM TechScreenResolutionReport WHERE Date >  '01/01/2022'
SELECT * FROM TechScreenResolutionReport WHERE Date < '01/01/2022'

The rest of the filter is executed client-side in the connector.

Columns

NameTypeDimensionDefaultMetricDefaultDimensionDescription
ScreenResolutionStringTrueTrueResolution of the screen used to engage with the site/app.
DateDateTrueTrueThe date of the session formatted as YYYYMMDD.
ConversionsIntegerFalseTrueThe count of conversion events.
EngagementRateDecimalFalseTrueThe percentage of engaged sessions.
EngagedSessionsIntegerFalseTrueThe number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCountIntegerFalseTrueThe count of events.
NewUsersIntegerFalseTrueThe number of users who interacted with the site or launched the app for the first time.
TotalRevenueIntegerFalseTrueThe sum of revenue from purchases, subscriptions, and advertising.
TotalUsersIntegerFalseTrueThe total number of users.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

NameTypeDescription
PropertyIdStringThe Property Id value to be used when querying this table.
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