Marketo Connection

See the Connector Marketplace topic. Please request your administrator to start a trial or subscribe to the Premium Marketo connector.

Marketo is a marketing automation platform that helps businesses manage and automate various marketing processes, including lead generation, email marketing, customer engagement, and analytics.

This topic describes how to authenticate to Marketo and configure any necessary connection properties in the Marketo connection connector.

Connection Configuration

Each connection property available in the Marketo connector is explained below.


Connection Name

The name of the connection to be created should be provided. This is the name that will display on the list of available connections.


Schema

The type of schema to use when connecting to Marketo.

Possible Values

  • SOAP: Set this to use Marketo’s SOAP API.

  • REST: Set this to use Marketo’s REST API.


SOAP

If SOAP is selected, additional configuration parameters will get listed.

UserId

The User Id is provided by Marketo and is used to authenticate to the Marketo SOAP Web service.


Encryption Key

The Encryption Key is generated on the Admin page of the Marketo website and is used to authenticate to the Marketo SOAP Web service.


SOAP Endpoint

The URL of the SOAP Web service endpoint is provided by Marketo on the Admin page of the Marketo website.


REST

If REST is selected, additional configuration parameters will get listed.

REST Endpoint

The Marketo REST API Endpoint should be provided.

The URL of the REST Web service endpoint is provided by Marketo on the Admin page of the Marketo website.


InitiateOAuth

Set this property to initiate the process to obtain or refresh the OAuth access token when you connect.

The following options are available:

OFF: Indicates that the OAuth flow will be handled entirely by the user. An OAuthAccessToken will be required to authenticate.

REFRESH: Indicates that the connector will only handle refreshing the OAuthAccessToken. The user will never be prompted to authenticate it via the browser. The user must handle obtaining the OAuthAccessToken and OAuthRefreshToken initially.


Client ID

The client Id assigned when you register your application with an OAuth authorization server.


Client Secret

The client secret assigned when you register your application with an OAuth authorization server.


AccessToken

The access token for connecting using OAuth.


Advanced Configuration

This section contains advanced configuration parameters.

Enable SSL

Option for creating the connection with SSL enabled.

Upload Keystore File

Option to upload keystore file.


Add Configuration: Additional properties can be added using this option as key-value pairs.


After entering all the details, click on the TEST button.

If the connection service identification and authentication details are provided correctly, a success message stating “connection available” is generated.

Click on the CREATE button to save the changes.

If the details are incorrect or the server is down, you will get a message “Connection unavailable”.

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